Care plans fail when the agency is the face of support and nobody is behind the inbox. White label website maintenance puts an Australian team in Perth on the production side. Your client emails you. You pass us the job, or you give us a queue that still replies in your name.
Businesses wanting a plan on their own site should use website maintenance. This page is the reseller version.
What maintenance covers for agencies
Plans are scoped, not open-ended retainers with mystery hours. You decide what you charge the client. We quote what it costs you to have the work done.
Typical white label maintenance includes:
- Software and plugin updates on WordPress and similar stacks, checked rather than clicked blindly.
- Backups and a restore path so a bad update is not a weekend crisis for your account manager.
- Content changes inside an agreed monthly allowance: Hours, banners, staff photos, new service blurbs. Work beyond the allowance is quoted before it is done.
- Broken-form and uptime checks you can report to the client as your care plan.
- Tickets that stay with the agency: We do not write to the end client from our domain. If you want replies from a shared inbox you control, set that up with us at the start.
Security incident response, new features, and redesigns are not bundled into a care plan. New features go through white label development. Infrastructure sits with white label hosting when you want to resell that too.
An Australian team on Australian business days
Clients notice when a "local agency" only answers overnight. Maintenance for this program is done from Perth on Australian business days, so the person your client already trusts can get a straight answer in the same working week.
How the queue runs:
- You tell us which sites are in the plan and who is allowed to request changes.
- We agree the monthly scope and the partner price.
- Requests come from you, or from a process you approve. We do not prospect inside your client list.
- You receive notes you can paste into your own report. Our brand is not on the client update.
An NDA can cover the client list before you share logins.
Who it suits
- Agencies with a stack of small sites and no junior left to update plugins.
- Freelancers who sold "I'll look after it" and need the looking-after done properly.
- Studios that already used us for white label design and want the same team after launch.
Direct clients see the same kind of care described on website maintenance. Public build packages include three months of maintenance after launch for those buyers. Agency plans are quoted on their own.
Related
- White label hosting: When the care plan should include where the site runs.
- White label website development: Feature work that does not belong in the monthly allowance.
- Client-facing maintenance: The public service.
- Partner enquiry: Tell us how many sites you want covered.

